Pizza Shop input evidence register
44 numeric input paths with their assumptions, calculation bases and cited sources.
Case updated September 7, 2026. This technical appendix accompanies the complete case methodology and source register.
A linked reference can support scope without confirming an exact forecast. Assumption entries identify values that still require local validation. Each field path identifies an input in the common business record.
- Model assumption
Every capital value is an authored planning allowance. The current construction guide and displayed equipment prices establish order-of-magnitude anchors, while the low/base/high values represent a fitted former pizzeria, a partial second-generation refit, and major work in a higher-cost market. None is a contractor, landlord, authority or supplier quote for an actual site.
capital.total · capital.low · capital.high · capital.items.0.amount · capital.items.1.amount · capital.items.2.amount · capital.items.3.amount · capital.items.4.amount · capital.items.5.amount · capital.items.6.amount
- Source-based input
The exact $35.18 national, $22.38 walk-in and $43.59 online average order values are taken from Slice's independent-pizzeria platform report. They are channel sensitivity anchors, not a local demand forecast.
unitEconomics.driver.model · unitEconomics.driver.low · unitEconomics.driver.high
- Model assumption
Order counts and trading days are authored demand and capacity sensitivities. The equipment references show the modeled kitchen is not obviously undersized at base volume, but only timed production tests and local demand observations can validate throughput.
unitEconomics.volume.model · unitEconomics.volume.low · unitEconomics.volume.high · unitEconomics.daysPerWeek.model · unitEconomics.daysPerWeek.low · unitEconomics.daysPerWeek.high
- Model assumption
$42,538 is the rounded monthly equivalent of $336,461 fixed payroll plus $174,000 fixed occupancy and other operating costs. Every roster rate, paid-leave factor, non-FICA burden component, rent, recovery and overhead amount is an authored input requiring local quotes.
unitEconomics.fixedCostsMonthly
- Model assumption
The 0.606 contribution margin equals one minus 28% ingredients, 3% packaging, 5% effective third-party commission, 2.5% effective payment processing and 0.9% tip-linked employer cost. Current prices and published fee schedules inform the bridge, but the mix and effective shares are authored assumptions.
unitEconomics.contributionMargin
- Model assumption
A 50% opening share, four percentage-point monthly step and 18-month display horizon are authored ramp inputs. No source measures the launch curve of this unselected site.
unitEconomics.ramp.startShare · unitEconomics.ramp.stepPerMonth · unitEconomics.ramp.horizonMonths
- Model assumption
All 20 forecast figures are calculated from the authored ramp, sales, roster, food, packaging, channel, processing and fixed-overhead assumptions. Sources supply context or individual fee and wage anchors; none verifies the forecast or a local average.
forecast.years.0.revenue · forecast.years.0.costOfSales · forecast.years.0.payroll · forecast.years.0.occupancyAndOther · forecast.years.1.revenue · forecast.years.1.costOfSales · forecast.years.1.payroll · forecast.years.1.occupancyAndOther · forecast.years.2.revenue · forecast.years.2.costOfSales · forecast.years.2.payroll · forecast.years.2.occupancyAndOther · forecast.years.3.revenue · forecast.years.3.costOfSales · forecast.years.3.payroll · forecast.years.3.occupancyAndOther · forecast.years.4.revenue · forecast.years.4.costOfSales · forecast.years.4.payroll · forecast.years.4.occupancyAndOther